mother@work

www.motheratwork.co.uk

The edi­tor of online mag­a­zine mother@work approached Bou­tique Com­mu­ni­ca­tions to raise pub­lic aware­ness and increase read­er­ship through pro­mot­ing the mother@work Employer of the Year Awards. In addi­tion to invit­ing key press to attend, Bou­tique pro­vided press office on the day which included pho­tog­ra­phers and news crews due to the involve­ment of Prime Minister’s wife Sarah Brown.

Bou­tique also gen­er­ated regional cov­er­age by work­ing with the final­ists to pro­mote their sto­ries. Bou­tique worked to raise the pro­file of the edi­tor, Denise Tyler, and suc­cess­fully posi­tioned her as an expert on the issues effect­ing work­ing par­ents. Results achieved included: BBC Break­fast News, Radio 5, LBC, The Times, The Guardian, Prima, I’m Preg­nant! and Preg­nancy, baby & you.

I have enjoyed work­ing with Bou­tique as they are very hands on and roll their sleeves up straight away. They have quickly and effi­ciently proven their abil­i­ties both strate­gi­cally and cre­atively and I’m look­ing for­ward to con­tin­u­ing to work with them on future projects. – Denise Tyler Edi­tor, Mother@Work Magazine